Market Approach

Ontex’s goal to deliver sustainable profitable growth rests on a two-pillared strategy: strengthen current leadership positions in its three Divisions, and expand into new businesses and geographies in core categories.

Strengthen current leadership positions in its three Divisions, and expand into new businesses and geographies in core categories.

Operating Model

Market insight and innovation drive our product development. Our distinctive three-stage model allows us has proven effective in rolling out products efficiently and profitably.