Following the success of the event in 2014 and 2015, our Italian brand Serenity was once again present at Cosmofarma. Cosmofarma (in Bologna, Italy) is the leading event of the pharmaceutical sector. This year, there were about 30,000 visitors at Cosmofarma.
In the last two years, we made sure to make an impression and communicate about our image. By attending this important exhibition, we also want to improve the recognition and visibility of Serenity in the pharmacy distribution channel.
The goal of the presence of Serenity is to support the growth objectives of Ontex in the pharmacy channel through increased visibility of our brand and a major distribution of informational materials and product samples.
This year, in particular, the aim was also to support the recent launch of the Serenity Advance new product range, dedicated exclusively to the pharmacy channel.
Learn more about our brand by visiting https://serenity-care.com/
About Ontex
Ontex is a leading producer of disposable personal hygiene products, ranging from baby diapers to products for feminine hygiene and adult incontinence. Ontex’s products are distributed in more than 100 countries through Ontex brands as well as leading retailer brands.
The group employs over 5,500 staff and has a presence in 23 countries. Ontex is listed on NYSE Euronext Brussels.
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